Some of you reading this article may have already purchased and read one of my do it yourself spa manuals but decided that the project is a little more than you feel comfortable tackling. I understand this and I thank you again for your purchase and at least considering the do it yourself spa. In my package of spa and hot tub books is a free book I call “Spa Buying Secrets”. It’s a guide for those of you who will be buying a hot tub rather than building one.
My goal with writing that buying a hot tub guide was to help you with that purchase by passing along the benefits of my own experience and research in the spa industry. It’s important for you to know the GOOD the BAD and the UGLY so you can make a purchase with your eyes wide opened. My research was initially done to provide my spa builders with the best equipment and information available on spas that I could find. The research for information included, spa manufactures, spa equipment, spa controls, spa design, spa care, spa safety and much more.
So below is a little overview of the contents of my “Spa Secrets Revealed” guide.
First The Bad News: I feel there is a lot of misinformation being put out in the spa and hot tub industry, not only by the manufactures but by uneducated spa dealers and spa sales associates as well. Sales people tell customers what the manufactures or dealers teach them to tell you. They use the latest gimmicks as sales points to entice you to buy because gimmicks are what sell and attract potential buyers. But what if in fact those gimmicks have nothing to do with the performance or real value of owning a spa, how does it make their spa better? It doesn’t! Case in point, you can get spas now with built in TV’s, stereos, DVD and CD players etc… do they make the spa perform any better… of course not! But because it’s cool to have these things, people will consider buying a hot tub because of the gimmicks, not for the performance or quality of the unit. Do you really think you’re going to use a TV, CD or DVD player when you’re using your spa?
Manufactures and retailers know that gimmicks sell and make buying a hot tub more attractive. I think these guys are often more concerned with adding more gimmicks to increase sales and bottom line profits rather than improve the quality of their spas. In some cases, serious design flaws are ignored in the spas they sell. Manufactures love it when they can cut production costs to increase bottom line profits. And even if this reduces their cost of making their product, they often still sell it at an inflated price. When problems occur, (as they always will when you sacrifice quality for price) they go back and make fixes to offset the problem and design flaws. Then to insult you further, they tout the fixes as new features and breakthrough innovations. What kind of crap is that?
There are a number of slick advertising campaigns going on in the world of spas. These ads target the emotions of the buyer because most consumers buy on emotion, not quality, reliability or performance. Unfortunately, this leads you to be prey for the savvy salesperson. If you ever feel yourself being sucked into a purchase emotionally, step away, take a break and let common sense regain control in your buying decisions. This whole scenario is nothing new.
The uninformed consumer is always a target to be preyed upon. It’s shame on you for not doing your homework or due diligence before you buy anything, (a point well taken). Wouldn’t it make more sense just to build a quality product in the first place and let that products reputation build sales? Certainly seems like the logical approach now doesn’t it?
Fact, a savvy consumer will spend more money to buy real quality. It’s also a fact that a consumer who just spent five or six thousand dollars or more on an inferior product will defend that purchase whole heartily to save face. When is the last time you heard a friend say, “boy was I stupid to buy this, I should have done my homework first, cause I got taken”, sad isn’t it!
What I did in my “Spa Secrets Revealed” book is sort through the information I gathered then edited it and condensed it into no fluff pages giving you what I consider are the important facts you need to know before you consider buying a hot tub or spa.
The Good News: There are a number of high quality spas and hot tubs available to you and not necessarily at a premium price. But before you can determine that, you need to know what to look for and what questions to ask. You also need to be prepared to walk away from a salesperson who can’t answer your questions honestly without tossing in a bunch of irrelevant BS that has nothing to do with anything. There are low cost spas that actually do work pretty well, they just may not offer a few of the features found in other spas. But, there are a few things that you can do yourself to improve these spas without big cost. The old saying, “You get what you pay for”, is as true in the spa world as it is in any other industry.
It’s no different than what you find in the auto industry, there are salespeople who would tell you anything to get you to buy from them, consequently many people cringe when it’s time to buy another car. For that reason, honest sales people and dealers suffer, it’s the same in the spa industry. In the defense of many of the good spa dealers and salespeople I’ve met, most really tried very hard to accommodate me in every way. But again, salespeople only know what they’re taught to tell you. If they are taught erroneous information, erroneous information gets passed on to you. Your only defense when buying a hot tub is, to learn all you can learn before you buy, become the informed buyer maybe even more informed than the salesperson you’re dealing with.
So, before you decide what you might want to buy, get a copy of my “Spa Secrets Revealed” guide, go through it and become an informed buyer. Visit, www.custombuiltspas.com. Many of the tips and secrets I reveal in my book will save you many more times the cost of the information package.
Thanks for the visit!
Custom Built Spas